Category: Marketing Automation

Marketing Content

Marketing ContentDec 21,2021

Unsure what marketing sequences to make? Here’s a great starting place – ideally, each of these should be a sequence of 4-7 (or more!) messages: Welcome Email – new people joining your newsletter, aka the Indoctrination Sequence CEO Welcome. If you’re a small business, embrace it! A lot of small businesses try to look larger Read More…

Group Email + Group SMS Policies

Summary: You need to build a reputation for not being a spammer; more on this below You must have certain legally required information set in your account – specifically, Your physical mailing address defined. Your company legal name defined (this may differ from your “common name” i.e. YourCo, LLC might be a legal name, as Read More…

Autoresponders / Appointment Reminders / Lead Nurturing

Automate your follow-up and reminders with SwiftCloud Sequences! This is also known as Appointment Reminder Software (Before + After Mode in our system) Lead Nurturing Software (After-only mode, i.e. Drip Marketing / Autoresponder Mode) Also, here’s a bit of a whirlwind tour preview… This system also contains SMS Marketing software Email marketing software Marketing Automation Read More…

Marketing Attribution

Marketing Attribution is absolutely critical to building profitable campaigns. All SwiftCloud data-captures will read our tracking cookies, specifically for any of: Signups, which might be your signups not just ours i.e. someone buying a product of yours for the first time, paying an invoice, signing a doc, etc Purchases of any type, either existing users Read More…

Tracking Variables

Tracking VariablesSep 10,2019

SwiftCloud will now pass along any & all URL variables… …added to any incoming e-sign doc / form / invoice / landing page / asset in which we redirect the user after doing something. Most common: e-Sign doc(s). Why you care? You should – it’s powerful – here are a few uses: Sessions & User Read More…